Bingo !

Sooner or later, this campaign had to be scribbled here. 

The red hot chilli TVC has re-established the fact that good old concepts have their way of coming back umpteen number of times but with a twist. The balcony scene is accepted all over India for its innocent tussle of love. Seeing it again on the TV wasn't new. But viewing the same with a spiced up appeal, really made it click. 

Hence, I conclude by saying that using common sense to solve any problem creatively gives rise to results far beyond one's expectations.

Bingo! It works.